Prime Day at Amazon is not an event like any other: it is the biggest event of the entire year for him. The American platform organizes the latter to thank its customers for their loyalty. To benefit from the discounts displayed on July 12 and 13, 2022, you must be a Prime member. If not, don’t panic: a 30-day free trial is offered.
Once you are a Prime member, you will be able to access the catalog of Prime Day discounts through Amazon. These are discounts that are on par with a Black Friday (or even better), except that they take place in mid-July. If you have to make purchases, you will not find a better time to do it. The merchant does the impossible with discounts on all items in the catalog.
Below, we’ve curated a list that will be updated during Prime Day. I am sure that Amazon will dump a large majority of its offers when the operation is launched, but we are never safe from surprises. You can bookmark this page to access the latest current cases at any time. We choose only the best, and mainly in technology.
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True to form, Amazon also pushes its own brands during Prime Day. The positive point is that they are also very good products. For example, we can mention the Ring and Blink brands, which are solutions to protect your home effectively. There are also the famous small connected speakers Echo Dot or the Echo Show tablet that allow you to use the Alexa voice assistance service.
All of these products appear on Amazon’s Prime Day page and are the ones with the highest percentage discount. In a pack of two Echo Dot 4 speakers you can get a 70% discount: they drop from 118 euros to only 37 euros, which is the best price ever seen. In general, Amazon will push during these 48 hours with some of the lowest prices on the market. Enthusiasm will be important, stock probably won’t be enough to satiate everyone.
Prime Day before Black Friday
Prime Day was invented in 2015, long after Black Friday started. However, this event invented by Amazon has taken the place of number 1 in terms of sales. The turnover generated during this 48-hour period is absolutely gigantic. It even exceeds that of Black Friday, which, however, has a strong Amazonian connotation in France. This shows the popularity of this operation, which takes place in mid-July, the day of the trader’s birthday. This is how it was imagined, following the same principle as Alibaba’s anniversary.
To pull off such a feat, Prime Day must have unbeatable prices. In fact, July is a much less prolific month than November and Black Friday. Therefore, the discounts must really be very strong for the general public to fall for it. This Monday night from midnight the first great offers will fall. They will be the big brands and the latest products, far from the poor quality of sales.
What can we expect? Amazon, as a premium merchant, always bets on prestigious brands during its Prime Day. Therefore, it is obvious that this Monday night at midnight, we will be able to enjoy big names from all industries at prices never seen before. Although the operation officially begins at midnight, the peak of sales is expected in the morning between 7 and 10 in the morning. After this period, stocks will be lower.
On the brand side, Prime Day Amazon will not leave out any big brand. As you can read from our updated selection above, we’ve focused on the tech side. However, this is not the only feature highlighted by the e-commerce site, quite the contrary. You have referents in beauty, DIY, household appliances, health, fashion or even culture that are present. We invite you to take a look on Amazon to discover them.
There is a notion of speed for Prime Day as there is for Black Friday: first come, first served. Therefore, it is necessary to be encouraged in the first hours of the operation. On Amazon products that are already available on Monday (Echo, Fire TV, Kindle, Ring, etc.), you don’t have to wait. Delivery times often increase and can take several weeks, even if you are a Prime customer. That said, it is still displayed explicitly.
Prime customers have a great advantage
If you’re not a Prime member, you simply won’t be able to enjoy Prime Day on Amazon. Offers are only valid for customers who have subscribed to this subscription. As a reminder, this subscription costs 49 euros per year, or otherwise 5.99 euros per month. It includes all the services of the group and in particular Prime Video, Prime Music or Amazon Gaming. But above all, it allows you to have free shipping in a maximum of 24 hours.
In terms of value for money, the Prime subscription is unbeatable. It is for this reason that Amazon has more than 200 million Prime customers worldwide. You benefit from a service equivalent to Netflix, a light version of Spotify and a game interface for a paltry amount. In addition, you will be able to largely finance the amount of the subscription thanks to the savings that you will be able to make during Prime Day.
This Monday, Prime Day is still light, but we can expect a festival starting at midnight. We will be there to show you the best deals in real time. Amazon will post everything from the first few minutes after which it will be a race against time: with each passing minute, the stock will be lower. Since the pandemic, online merchants have struggled to get supplies, it is obvious that there will be a lot of shortages.
After two years of complexity, Amazon wants to put Prime Day back where it deserves with unbeatable deals in every way. We invite you to create your Prime account now to be ready this Monday at midnight. Then, from July 12-13, 48 hours of raging madness will be online. Amazon will completely overhaul its web and mobile interface to display the thousands of deals during this period.
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